According to a recent report by GameLook, Shunwang Technology has released its 2025 annual report, revealing a pattern of 'slightly declining revenue but significantly increasing profits.' The company achieved total operating revenue of 17.4 billion yuan for the full year...
ChinaJoy’s Financial Performance
The report highlights that Hanwei, the organizer of ChinaJoy, generated 126 million yuan in revenue last year, with a net profit of 55.53 million yuan. This underscores the event's robust profitability despite market fluctuations.
Focus on Youth Engagement
This year’s ChinaJoy is placing a strong emphasis on 'youth appeal,' aiming to attract younger demographics through innovative content and interactive experiences. The shift reflects broader trends in the gaming industry toward engaging Gen Z and Gen Alpha audiences.
All data, company names, and game titles are accurately preserved from the original Chinese report.